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Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty

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Automakers largely sit out 2026 Super Bowl advertising amid industry uncertainty

Volkswagen is one of three automakers expected to advertise during the Super Bowl in 2026. Courtesy VW DETROIT — Automakers are largely sitting on the advertising sidelines during this year’s Super Bowl amid uncertainty in the U.S. automotive industry involving sales, tariffs and regulations. Carmakers — historically major buyers of ads during the big game … Read more

Free streaming service Tubi is rivaling major players for viewership. Here’s how it’s winning

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Free streaming service Tubi is rivaling major players for viewership. Here’s how it’s winning

Thomas Fuller | Lightrocket | Getty Images Tubi hit profitability this year doing what other streaming services are trying to: attract younger audiences who are willing to sit through ads. The Fox Corp.-owned free streaming platform has long been among a sort of second tier of streaming services alongside lower-budget and less popular offerings like … Read more