The High-Stakes Battle for the USMNT Coach: Can the USSF Afford to Pay Top Dollar?
The United States Soccer Federation (USSF) is on the hunt for a new coach to lead the men’s national team, and it’s clear that money won’t be an issue. According to sources, the USSF is willing to pay top dollar to secure the services of a high-profile manager, with estimates suggesting that the total compensation could reach the high seven figures.
The Price of Success
For the first time in its history, the USSF is considering hiring a foreign coach to take the reins of the USMNT. This move is seen as a step towards securing a deeper pool of talent and expertise, and the federation is willing to break the bank to make it happen. Compare this to the $6.4 million per year reportedly earned by England’s Gareth Southgate, and it’s clear that the USSF is serious about landing a big-name coach.
New Ways to Pay
The USSF is exploring creative ways to fund the acquisition of a high-profile coach. One option is to defer compensation to future years, similar to how the Los Angeles Dodgers structured their $700 million deal with Shohei Ohtani. Another possibility is to partner with sponsors to make up the difference between the manager’s demands and what the USSF can afford.
Sponsorship Power
The USSF has a reputation for securing lucrative sponsorship deals, and it’s likely that they will rely on these partnerships to fill any funding gaps. With 11 new commercial partners on board since 2023, the federation is well-positioned to make a significant investment in its coaching staff.
The stakes are high
The USSF knows that hiring a high-profile coach will require a significant investment, but they’re willing to take the risk. The 2026 World Cup, hosted by the US, Mexico, and Canada, is just around the corner, and the team needs a boost to compete with the best teams in the world.
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