In August, tourism touched off its objective of reaching the 2019 summer activity level, which was before the pandemic. Over 46.2 million overnight stays in hotel establishments (34.3%) as compared to the same month last year and occupancy reached 75.4% of the places offered, which in both cases represents 98% of the figures recorded in the same month of 2019, a year before Covid had put the region in the worst-case scenario. Two years in its history. statistics, Published this Friday by the National Statistical Institute (INE), shows that prices in tourism also continued to rise: they increased by 13.3% compared to the eighth month of the previous year, but the slowdown that began in July continues (they have risen 3.1 points less since then). The highest price increases were recorded in Catalonia (21.6%) and Madrid (20.1%).
Four communities have already exceeded August 2019 levels: Galicia (1,614 million night stays last August, compared to 1,561 in the same month of 2019), Canaria (6.78 million compared to 6.63 million), the Valencian Community (4.042 million compared to 4.034 million three years ago) and the Basque Country (774,102 compared to 829,960).
Forecasts from the government and the sector pointed to a normal summer season and neither inflation nor doubts about the growth of the economy have prevented this objective from being achieved. Strong recovery in tourism already helped to explain the improvement in GDP between April and June, As on this Friday INE . is published by, And everything else indicates that judging by the activity data for the industry in August, it will once again be critical to the growth of the economy in the third quarter, and July alsoWith almost pre-pandemic levels in the region, the two strongest months.
The return of international tourism—except in Asia, which is still heavily restricted by the pandemic—explains the momentum gained this year. Six in ten overnight stays correspond to non-residents in Spain (over 28 million in July). In early summer, it was feared that the chaos at some European airports due to personnel shortages and some strikes, resulting in flight cancellations, would affect the region. But it hasn’t happened. Andalusia, Catalonia and the Valencian communities were the main destinations for travelers staying in Spain in August, accounting for 23.7%, 14.9% and 13.4%, respectively, of total overnight stays. Meanwhile, the main destination chosen by non-residents was the Balearic Islands, which accounted for 34.4% of total overnight stays, followed by Catalonia and the Canary Islands, with 21.5% and 19.1% of the total.
127.6 euro daily rate
The recovery is a relief for hotels whose accounts were badly hit by the pandemic and were left with high levels of debt. However, companies have been warning for months that they are also facing rising costs due to inflation and energy prices. In August, hotels’ average daily billing for each occupied room (ADR) was €127.6, up 11.4% compared to the same month in 2021. The tourist destination with the highest average rate was Marbella (288.8 Euros).
Another profitability factor that hotels take into account is average daily revenue per available room (RevPAR), conditioned by registered occupancy at hotel establishments. This indicator reaches 101.6 euros with an increase of 30.9%. Estepona had the highest revper with revenue per available room of 249.3 euros. Average stay increased by 8.7% compared to August 2021, standing at 3.6 nights per traveler stay at pre-pandemic levels (in August 2019 it was 3.61 days).
Regarding these figures, the CC OO warned in a statement that the “necessary” structural change in Spain’s tourism model should be addressed with the addition of quality employment, training, permanent contracts and payment of wages to their benefits and increased prices. should go. , The union has called for “special” vigilance from the administration to stop promoting indefinite contracts, saying labor reform has led to devaluations by companies trying to use closed fixed contracts as “contract-on-demand”. Regarding the hotel industry, he highlighted that the changes promoted by labor reform in terms of hiring are having a positive impact on the sector’s labor model, with 991,595 indefinite contracts entered into SEPE from January to August, while compared to 256,421 in the same period of 2019.